The Decision Advisory Group

What did you drink when you woke up this morning? Tea? Coffee? A smoothie? And what made you decide to choose that particular beverage?...

We don’t always do the right thing, even when we know what’s right. The “optimal unstoppable shot” in soccer is to go left or right for...

There is no shortage of strategic decision failures, through missed opportunities and/or bad (or reckless) choices. Missed opportunities...

In this short article, I touch on three topics, viz. Flow, Attention, System 1 and 2, and then discuss how they might relate to each...

This article is extensively based on an excellent course on ethical decision making by the Professors Palazzo and Hoffrage, both at the...

Ooops, didn’t mean for this article to get picked up by LinkedIn’s algorithm because I had the word “trump” in the subject line :-)....

Most of us appreciate that our behaviour is a product of biological and environmental factors (nature AND nurture), but how well do we...